[Guide] As my country's economy continues to develop, the scale of cities continues to grow, people's living standards continue to improve, and their needs for life are constantly changing. The cultural tourism project is a manifestation of people's cultural and spiritual pursuit of improvement under the background of rapid economic development. In recent years, the upsurge of cultural and tourism project development has gradually risen, allowing us to see the development prospects of the tertiary industry. At present, we are in a period of vigorous development of cultural tourism. What we need to study is how to achieve stable, sustainable, long-term and green development.
Cultural tourism planning is the soul of the project. A successful project must first conduct market analysis, precise positioning, industry selection, business combination, development strategy, operation mode and other planning for the project, and then guide the next step based on the overall idea after investigation and analysis. Planning.
1) Market analysis
Need to investigate and analyze the project location, resource conditions, administrative divisions, population, traffic conditions, economic conditions, historical culture, competition conditions, policy support, etc.
2) Precise positioning
To determine the positioning of the project's quality dimension from market analysis, whether it is a high-end customized tourism product or a low-end tourism product, the key is to fit the local characteristic culture, historical culture, and form its own core IP.
3) Industry selection
The selection of the project industry must respect the positioning of the project. Whether the industry can be imported depends on whether the resources match, and at the same time, the growth of the industry must be taken into consideration.
4) Business combination
The essence of tourism is based on the premise of "tourist transportation" to form large-scale consumption of tourist groups in different places, so as to realize the effect of "consumption transportation", such as catering, accommodation, amusement, shopping and other terminal consumption formats. These formats are closely related to tourism, leisure, vacation, and relaxation, and their consumption characteristics have strong randomness.
5) Development strategy
The project is designed to be scenic spots, design attractive tourism projects, create distinctive landscapes, design reasonable guidance systems and tour routes, and form scenic functions and supporting facilities.
6) Operation model
Relying on natural resources to form a closed industrial chain, reduce the proportion of ticket revenue as much as possible, and develop secondary consumption projects. Chaopai Technology Company is constantly innovating, thinking about what tourists think, thinking about what the scenic spot thinks, and now specially launches the amphibious vehicle project, hoping to provide assistance to the stable development of cultural tourism projects.
Cultural tourism does not lack consumers, what is lacking is the understanding of cultural tourism products. The core of cultural tourism is the integration of resources. This integration is not only the integration of cultural tourism resources, but also the integration of tourism products. It embodies the characteristic cultural spirit and also connects the consumer market.
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Fanslife is a comprehensive one-stop service company integrating R&D and sales of entertainment boats, sports boats, recreational vehicles, investment and development, operation and management of scenic spots, and large-scale event organization and planning. The company's newly developed three-wheeled and four-wheeled amphibious recreational vehicles have won national patents. They are unique in shape, intelligent and efficient, and are widely used in children's theme parks, beach scenic spots, lake tourist attractions, etc.